The Retired Affiliate

10 Brilliant Free Tools for Social Media Content Creator Uncovered (2022)

Mark Apletree

10 Brilliant Free Tools for Social Media Content Creator Uncovered (2022)
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10 Brilliant Free Tools for Social Media Content Creator, who makes my list?

Looking to create content for social media? The right tools can help content creators speed up the process, gain insights, and publish a better post.

There’s no doubt we live in a visual age. That means if you don’t have any social media content creation strategy, you’re losing your audience.

That’s why big and small business needs reliable social media content creation tools to boost brand awareness, earn audience trust, and encourage sales. Consumers worldwide rely on social media for peer opinions and general info on your brand.

In fact, stats prove it. 45 per cent of customers worldwide say they use social media at least once a month to research prospective products and brands before spending their money.

The bottom line: if you’re going to stay ahead of the marketing game, you are going to need tools to use my top social media content creator.

Social Media Content Creator - The Retired Affiliates

But not everyone’s a design whiz. We totally get that.

Luckily, you can make the content designing and planning process a breeze with the proper online content creation tools. The right tools can help content creators speed up the process, gain insights, and publish better-performing content.

Where to start?

There is no need to search all over the internet to pick up the tools to level up your content strategy. I rounded up the 10 best content creation tools (2022) for dedicated social media content creators like you, and there’s a bonus.

Note: Creating content, though, can be difficult. So, if you’re looking to find someone qualified that can bring your vision to life, don’t panic. Fiverr have a list of great social media content creator who can’t wait to dive in and help you out.

We have written an article on what Fiverr can do for your online business which you should read if you don't consider yourself the artistic type... Check it Out Here!

10 Brilliant & Best Free Tools for any Social Media Content Creator

As a social media content creator, utilizing the very best tools helps to make your job that little bit easier. Here are the best free intuitive tools for social media content creators:

1. Animoto Free Video Maker

Video content is all the rage and is essential in B2B social media marketing. On average, it's also one of the most engaging types of content, and Animoto is an easy way to create stunning videos for your social media campaigns.

First, signup and find a template you want to customize.

Animoto Social Media Creator - The Retired Affiliates

Animoto has a library of thousands of photos, videos, and an audio track that you can use to create an awesome video.

You'll appreciate that it's all included in their free plan option, and it is incredibly user-friendly.

You can share the video directly to your social media pages when you're done creating your video. And with options to share on Facebook, Instagram, Twitter, YouTube, and 10 other channels, you won't even have to leave Animoto to share your video. 

2. Create Infographics Using Piktochart

Create your own unique infographics with a Piktochart easy-to-use drag-and-drop interface. With the Piktochart free plan, you can create unlimited graphics and choose from over 4,000 icons and images.

Find that perfect template to make your post shareable, drop in the text and images, and edit every visual aspect with just a few clicks. Then share on LinkedIn and Google+ to generate social buzz.

Piktochart - The Retired Affiliates

Have you wondered what tools social media content creators use to create eye-catching posters, reports, and presentations? Or if you're thinking about anything complicated, the good news is that Piktochart it isn't.

Here are 16 more Piktochart hacks to help you save time and create nicer infographics.

3. Canva Content Marketing Tool

Canva is my favourite content creation platform. It is effortless to create and edit customized graphic designs for sharing on social media, and not only. It's an essential content creation marketing tool for many professionals, beginners, and non-designers.

Join Canva Today - The Retired Affiliates

Canva's drag and drop editor is easy to use, even for a non-designer. Simple select from numerous templates, pick your colours and add professional stock images to your design. 

When you're all done, you'll have digital content that will capture the interest of your social prospects on the likes of Facebook and Instagram. And the best part is that all of these features are available with a basic, free account.

I use Canva for about 80% of all our website visual content creation because it is easy to use and FREE!

4. Adobe Spark Free blur backgrounds

Add rich text, images, and video content for better storytelling with Adobe Spark, a freemium interactive solution. Adobe Spark is the latest content creator app I've seen that lets you create professional-looking social memes, webpages, and narrated tutorials in a snap. 

Adobe Spark is a Web application that includes three primary tools— post, video, and web page—each with companion mobile apps. It's a simple website builder or a blogging tool that produces a responsive webpage. 

Adobe Spark is free for anyone to try at; you just need to sign up for Adobe Spark or log in with Google or Facebook account credentials. No download or install is required. The services are free, though the output includes Adobe branding. 

Adobe Spark Express It - The Retired Affiliates

Once you've login to your account, you are presented with your front page. From there, you're offered a variety of templates, depending on where your project is located in the three main tools: a Facebook story or post, an Instagram post, a slideshow, a presentation, a photo collage, or a custom-sized project, for instance.

5. Ezgif GIF Creation Tools

I'd consider Ezgif if you want to create a GIF fast. Even if you're not tech-savvy, you'll like how easy it's to import a series of images or a video, and it'll create the GIF for you. 

Lumen5 is one of my list's more interesting visual social media content creation services. That's because it uses artificial intelligence (AI) to convert text into video. The platform is designed to produce engaging video content for social posts, events, stories, ads while relying on AI to do the heavy lifting. 

Lumen 5 Video maker - The Retired Affiliates

You don't need any kind of training or experience to create videos. Lumen5 allows you to create stunning videos in minutes. The idea is simple: Enter a URL. The artificial intelligence will generate matching videos, complete with royalty-free images and songs. This is undoubtedly one to keep an eye on.

Lumen5 also lets you cut, trim scenes to the optimal length, and bring data to life using multi-tiered web-based software and their content creation tool. You can even resize your videos to achieve custom dimensions. And further, compress your work to reduce the size of large files easily without losing quality too.

10. TinyPNG: Image Compression For Quick Uploads

I've covered several image editing tools already, but there's one more that deserves special mention: TinyPNG. The particular emphasis of TinyPNG is to compress large image files while maintaining quality. The smaller file makes your website faster and uploads quickly on social media. 

I use TinyPNG daily to compress all my images on all of our websites, and you should be too! 

TinyPng - The Retired Affiliates

You can see from the above image (Compressed using TinyPng) that from this one single image I have saved myself 39% without losing any quality or page responsiveness. Both of these things will be very important for you when building your very own website.

Get Ready to Create Social Media Content That Converts

Coming up with engaging content for your social media shouldn't be a tedious task. Nowadays, they are apps, software, platforms designed to help professionals and non-designers Coming up with engaging content for your social media shouldn't be a tedious task. Nowadays, they are apps, software, platforms designed to help professionals and non-designer’s social media content creators.

If you would like to learn more about Affiliate Marketing and how you can start for FREE, you might want to have a look at a company called Wealthy Affiliate.

I have been doing this for sometime now, and from all the platforms I have looked at, the FREE version of Wealthy Affiliate is definitely worth jumping on board with.

Did you find this article useful? Feel free to share your thoughts. We would be happy to hear from you!

Stay tuned for more Work from Home Business ideas.

Any/all links on this site may be affiliate links, and if you make a purchase through one of them, I will earn a small commission at no extra cost to you. Read the full affiliate disclosure here.


CEO and Founder of The Retired Affiliates


14 thoughts on “10 Brilliant Free Tools for Social Media Content Creator Uncovered (2022)”

  1. Nice article about what tools can be useful for us trying to get inmersed in this business. I am a begginer, and have been taking courses for Canvas already. I was not aware of the Fast Free Quotes Image Maker, which will deffinetly save me a lot of time. Did not begin my business yet (I do have the niche I will be working on), as I first want to learn all I can. Thanks again for the tips and will surely check each one of these tools. 

  2. Great tips! I’m amazed how many websites there are when choosing free images to use for content. Canva is eye-appealing, and definitely worth checking out. I also notice iOS has iMovie, which happens to be very convenient for users building websites from an apple device. 

    Even though I currently use an iPad and don’t use iMovie from my iPad, I’m willing to give it a go.

    Thanks for the information. 🙂

  3. CaitlinBrooks

    I have not long started wealthy affiliate and so far my experience has been great. I was wondering are you going to mention about the training WA gives?
    I think wealthy affiliate is definitely a good starting point for anybody that is starting out in affiliate marketing and creating content with social media. I do like how you have layout your article it has actually given me some creative ideas so thank you.

  4. Hello. Great article!! I’m with Affiliate Marketing too.Anf I can tell you by experience that I started free ,I did my first.courdr and build part of my website free.  The team gives you great support and helps you when ever you need it.There is a chat to get in touch and also a place where you can ask any question. It’s awesome. Thank you for sharing

  5. Isarc Woodson

    These were really helpful tips for me! I had not heard about wealthy affiliate for long and this article was great. Wealthy affiliate are also a great company to work with. They have created a great platform for people to learn and work on affiliate marketing and is a great way for new comers to learn to make money online.

  6. Hi Mark, social media has become such a big part of our lives, that it is essential to have a presence on social media. Creating content for social media can be very time consuming, so to have access to free tools to assist us, is great. 

    I have been using Canva for a while, but keep on discovering more features that are extremely useful. Many of the other tools I have not come across before, so thank you for sharing some great ideas and tips. 

    Wealthy Affiliate is certainly an awesome platform for affiliate marketing, and the fact that one can start for free, is a huge bonus to anybody that wants to start affiliate marketing. 

  7. I use Keynote, PowerPoint, and Canva to design my social media content. It’s very handy and easy to do. I promote my content mainly on Pinterest. I want to create a YouTube channel, but I think it’s even harder than making a blog. Do you have any suggestions if I want to start creating videos on YouTube? 

    1. Hey Sugiya

      If you want to start your own YouTube channel I would highly recommend watching Eric Cantus video tutorials where he takes you through everything from starting to earning with your channel.

      You can check his video series here

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